How to boost your brand awareness with plush toys

Promotional soft toys can be personalised to represent your brand at its best and highlight your company's core values. Available as pocket sized, as keyrings, or in large format, these soft toys are an excellent way for companies to communicate their values: sustainable development, kids friendly, with a touch of emotion.

Plush toys are different from other toys mainly because of their softness, flexibility and resemblance to animals or fictional characters. Plush toys most often take the form of animals, especially bears. The first plush toy was a felt elephant originally sold as a pincushion, created by the German company Steiff in 1880. A new padding technology was then used to make these plush toys. Since then, the plush has developed considerably during the 20th century, and even today, it is still a popular choice for young and old alike.

In this article, and following the launch of our new website, peluchecreation.com, we will look at the advantages of personalised plush for your marketing campaigns and your brand.

A marketing goodie that's good for your health.  You may be surprised to learn that stuffed animals have major health benefits for children and adults.

Beyond their cute appearance, stuffed animals are great for helping young children cope with anxiety and stress. When babies and kids are separated from a parent or caregiver, they often feel anxious about the separation.

How can a stuffed animal help? Stuffed animals teach babies to calm themselves.  It can often be difficult for a child in his or her first year to learn how to deal with negative emotions. But when they learn to hug their favourite stuffed animal, they can develop an essential emotional skill that continues into adulthood.

Science has shown us that teddy bears and other stuffed animals play an essential role in the growth and development of human beings. Having this plush companion with you during the critical learning years provides a sense of comfort and security. These are two things we will always need, even as adults.

This is a promotional gift that will appeal to all ages. These fun products appeal to children and parents alike.

For a minimum cost, promotional plush toys will contribute to create brand awareness and bolster your company's image.  Available at a modest price, the customizable plush toys will enhance your brand image.

Hygiene and safety guaranteed, with customisable plushes that can be machine washed, air dried and then reused by children. These unique plush toys can be washed. Parents will also be comforted by the fact that these cuddly toys do not present a choking hazard.

A high level of personalisation. Thanks to the wide variety of models available, there is a plush toy for every company.  The combinations are infinite, and the plushes are particularly fun because they can be personalised, so you can give free rein to your imagination. We recommend using your own mascot for your company.

A gift to remember. If you opt for personalised plushes, your message will have an impact! Even if you give it to a cranky customer, he or she will still pass it on to their children, grandchildren or neighbours.

Custom-made plush toys are great for a wide range of possibilities:

- if you are a sports club, celebrate your team spirit with a customised plush toy featuring your own mascot

- Companies can bring their logo to life with customised stuffed animals.

- NGOs will be able to finance their cause by marketing custom-made plush animals.

Once we have received your order, the peluchecreation.com team will start the production of a sample of your bespoke plush, before starting the production of a series of your dream plush.

Environmentally friendly plush toys.  If you opt for eco-friendly plushes, we offer RPET plushes, made from recycled plastic bottles, cleaned and reused for stuffing the plushes, or transformed into very soft polyester yarn for the outside of the plushes.

Promotional soft toys are therefore an important marketing tool for companies to communicate in a fun and engaging way. If you want your message to stand out, give it a face. Our plush toys are designed to appeal to all ages. They're perfect for getting your message across clearly and effectively. Discover this ideal marketing gift for all sectors of activity on the peluchecreation.com website!