Boosting restaurant traffic during the World Cup!
- 17 Oct 2022
- Create events at restaurants
- 0 Comments
According to a study conducted by NPD, Euro 2016 has increased restaurant attendance by more than 5%. This is the opportunity for you dear customers, dear restaurant owners to put all the chances on your side to attract a maximum of people in your restaurant! The kickoff of the 2018 soccer world cup was launched yesterday. We give you some advice!
1. Create a special World Cup 2018 offer and communicate!
To support their favorite team, soccer fans will definitely want to watch the matches from a restaurant/bar with friends, family. It is important for you as a restaurant owner to broadcast for this occasion the matches.
Communicate to your customers that you are organizing special evenings for the 2018 World Cup!
Use your social networks to announce the matches, relay the photos taken in your restaurant during the match.
You can also send a newsletter to your customers to keep them informed of the upcoming matches and encourage them to book a table.
2. Offer surprise toys on the theme of soccer in your children's menus
Plan to offer goodies to your customers, key chains, balls, fan make-up..
For this occasion, think about welcoming children! Don't forget that children are also soccer fans! Offer them surprise toys on the theme of soccer: micro star figurines that will be all the rage with the children. A collection of more than 50 toys! A great way to build loyalty among your family customers, children will want to come back to your restaurant to complete their collection!
Still on the theme of soccer, there are also coloring kits: notebooks and pencils to please the children.
3. Theme your restaurant
To attract attention and to stand out from the crowd, you can add some decorations on your terraces, broadcast the game outside. Offer dedicated dishes that are quick to prepare and especially quick to serve because the matches only last 90 minutes. For example, serve large friendly boards as an appetizer.
4. Bring something new to the table: home delivery, take-out
Maybe you don't usually offer delivery, but now you have to think about the people who want to watch the game at home on their couch, and therefore plan to deliver quickly. And even offer a takeaway option, why not!
A tip to make the difference, add a goodie in the bags or a small surprise gift with the children's menus!
For more information on our products, contact us at 04 42 50 17 10 or at contact@welcomefamily.fr