Communiqué de Presse :

WelcomeFamily partners with global leader Accor to cater to families and children

In Paris, October 8, 2019 - WelcomeFamily, a company specializing in hospitality products and equipment for children in the hotel and restaurant industry, continues its rise in the hotel sector and gains the trust of the giant Accor. A first contact had already been established at the end of 2018, when WelcomeFamily had signed with Adagio aparthotels - a brand of the Accor group, for the equipment of its "Kids Corner", then with ibis Styles at the beginning of this year. WelcomeFamily is now the main supplier of children's products for all the group's brands in France, Spain and Portugal, which trust the Aix-en-Provence-based company to cater to families! Already n°1 in the restaurant sector, WelcomeFamily confirms its leadership position by continuing its development in the hotel industry.

"We are constantly trying to renew ourselves, to offer innovative equipments and to adapt to our customers, while keeping a child's soul, because in the end they are the ones who will benefit from it! Being specialized in children's products allows us to bring a new and complete vision on the subject, and this is what seduces our customers. Having the trust of such an important player as Accor pushes us to continue in this direction" comments Frederic Martz, co-founder of WelcomeFamily.

To develop its family offer, Accor trusts WelcomeFamily

After the success of WelcomeFamily's association with the Adagio brand for the "Kids Corner", then the collaboration with the ibis Styles brand, the Accor group was convinced by their innovative offer, and decided to propose WelcomeFamily's equipment to its different establishments and brands in France, Spain and Portugal for the reception of children and families

Children's furniture (cribs, changing tables, high chairs, but also desks...), leisure products (toys, stuffed animals, games, coloring books...), but also welcome kits and customized products in white label, all Accor group brands in the countries concerned that offer their customers a family service will now have access to the WelcomeFamily range

Specific developments by brand

In addition to the group's global support for welcoming families, WelcomeFamily is developing specific actions with the various brands, a few examples

Adagio : at the end of 2018, WelcomeFamily had already announced its collaboration with Adagio, on the occasion of the creation of the brand's brand new "Kids corner". WelcomeFamily has equipped these corners reserved for children with furniture, games...

Some establishments also make available, in the Aparthotels' lobbies, nursery equipment and children's products that their customers can borrow for the duration of their stay (children's carrier, board games, baby cooker, nightlight, bottle warmer, etc.).

ibis Styles: The budget brand for families has also adopted WelcomeFamily's range, and has organized a special operation for Mother's Day and Father's Day. WelcomeFamily has created for the occasion simple bracelet kits, to be offered to children so they can make them themselves and offer them to their parents!

For Novotel and Pullman hotels, other special operations are planned before the end of the year!

WelcomeFamily continues to convince hotels

If WelcomeFamily has been a quick success with restaurants since its beginning in 2011 and has become the reference in terms of childcare, the company, founded by 3 dads, is now making a name for itself in the hotel industry

"Our goal was to improve childcare in hospitality establishments, so that families can spend quality time together without having to search for THE right place that is suitable for children for hours! We have seen the market evolve since our beginnings, whether in restaurants or hotels, and we are happy that more and more players understand the importance of retaining their family clientele" explains Frédéric Martz, co-founder of WelcomeFamily.

Press contact: Agence Etycom - Aelya Noiret - a.noiret@etycom.fr - 06 52 03 13 47